Hilary Duff

Hilary Duff has designed a new line of fashions for DKNY Jeans called “Femme.” The line will include sweater tunics with detachable cowls, tees with necklaces incorporated, skinny jeans with belt loops that adjust to wide or narrow belts and “cozies” that layer like scarves.

Jessica Szohr, co-star of Gossip Girl was recently seen at a party wearing a floral cardigan from the Femme collection that costs $59. The ads for the line just came out. In the ads, Hilary is seen with models Gracie Carvalho and Sophie Srej in a campaign inspired by the streets of New York City. She is a fan of the individuality of New Yorkers, and the ads were shot in Manhattan by photographer Scott Schuman, who runs a style blog called The Sartorialist.

Duff will be joining the cast of the hit television show Gossip Girl this fall, where she’ll play a girl named Olivia Burke, who is a movie star that just wants to live a regular life as a college student.

The name of the fashion line, Femme, was not easy to come up with, according to Duff, “But I think Femme works really well and explains the line perfectly as feminine but tough all at the same time,” she said in a press release.