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H&M leads Fashion Industry this Fall

0 Comments 10 September 2010

In the release of H&M’s fall collection, the Fashion Industry was eager to see what creative things their teams of stylists have come up with to spice up the new season. We all know that as the fall season comes up and the winter season on its way, the cooler months of the year have been an ongoing trend that sets precedence to an array of glamour when it comes to everyday fashion. It is that time of the year when the streets transform into cat walks where everyone is almost entitled to dress a little more edgy and sophisticated as compared to your ordinary summer shorts outfit. The cutting edge style of the fall and the coming winter bring forth a more anticipated drama when it comes to clothing and dressing up in general.

That is why H&M’s release of their new collection brought critiques to an incredible high as they talk about their various inspirations and conglomerations that factored in the putting together of the whole fall season show. The dominant colors to take not off were mostly earth tones varying from brown to camel to olive green to darker shades of green. The idea is to fuse the different inspirations of the 70’s, 80’s and 90’s making one big trend that composes a single manufactured look. The tailoring and cut that styled these clothes were about inspirations from the past as well.

The head of design, Ann-Sofie Johansson of H&M discussed thoroughly in an interview explaining what the viewers can expect from their fall season line up. They say that it is one that can be ordinarily worn by any type of woman walking down the street making the term casual a little more chic through their creations. This encourages more and more women in the Fashion Industry to watch out for this collection.

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