Celebrity News, Fashion News

Lily Allen to Open UK Designer Rental Shop

0 Comments 06 July 2010

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British singer Lily Allen plans to open a rental fashion store in August with her sister. The store, called Lucy in Disguise, is designed to appeal to those with top fashion tastes who can’t afford to buy designer outfits. Part of her reason for opening the store is that she’s distressed by today’s throwaway culture when it comes to trendy clothing. She plans to place some of her own duds in the shop, hoping that having some celebrity clothing in the mix will draw customers.

She also said that she is now avoiding faddish fashion trends by searching for classics she can keep for any daughters that may be in her future with boyfriend Sam Cooper. Allen says that when she finds great classic pieces while shopping, she thinks, “Yep, that’s something timeless that I can give to my daughter.”

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