Hair, How-to

The Fix Created as Makeup for Damaged Hair

0 Comments 14 July 2010

Irvine, CA – For hair that has become delicate from coloring, perming, and heat styling, White Sands presents the re-launch of its revolutionary treatment Porosity The Fix. Featuring a brand new packaging design and enhanced formulation, this leave in protects tresses from future damage caused by hot tools and environmental elements by correcting the appearance of extreme dryness and damaged texture patterns.

Fashioned as “makeup for hair”, this product acts as a coveted concealer, filling in the blemishes found in each strand. This revitalizing feature instantly creates illuminating, flawless strands. The Fix will transform damaged, dry locks, revealing youthful, shiny hair.

Based after the hair’s ability to absorb and retain moisture, unnaturally high and low levels of porosity are the main causes of fragile and brittle locks. The Fix instantly reverses this unbalanced state, creating healthy, flawless hair through its restorative properties and unique ingredients including gentle silicones and natural oils. The formula’s light weight silicone membrane instantly “locks in” this moisture, while providing a revolutionary “Timed” Drying Process: the ratio of Cyclomethicones adjusts for drying time to provide maximum shine.

Added Bonus: Pair The Fix with heat from blow drying or ironing to leave hair softer and shinier without weighing the style down.

Suggested Retail Price: 4.0 oz, $19.00 purchase here

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